Monthly Archives: March 2012

Video Marketing Training

Posted on March 14, 2012 by Gary Hennerberg

Tomorrow you can experience free video marketing training at Target Marketing magazine’s annual DM @ Your Desk. I’m presenting on video marketing, and will share three video marketing examples we have created. Video marketing examples include an opt-in video, followed … Continue reading →

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Viral video marketing

Posted on March 10, 2012 by Gary Hennerberg

Viral video marketing can produce spectacular results. Witness what happened with the introduction of http://www.dollarshaveclub.com/. These folks have taken a commodity – razor blades – and turned it into a continuity program. The premise is that you can get your … Continue reading →

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Email Marketing Best Practice

Posted on March 9, 2012 by Gary Hennerberg

Email Marketing Best Practice The Wall Street Journal had an interesting perspective, for the world to see, on email marketing. The premise of this article is that retailers have worn out their welcome with sending too much email. On the … Continue reading →

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